At The Affinity Group, we’re committed to protecting and respecting your privacy. Your privacy is extremely important to us so we only use the information you provide about yourself and your company to answer your enquiry or to help us to improve our service to you. We do not share this information with any third party except to the extent necessary to answer your enquiry if that enquiry requires the involvement of a third party. We use return email addresses to answer the email we receive. Such addresses are not shared with outside parties.
This Policy explains why we collect personal information, how we use it, the conditions under which we may disclose it to others and how we keep it secure.
We may change this Policy from time to time. By using our services, you’re agreeing to be bound by this Policy.
Any questions regarding this Policy and our privacy practices should be sent by email to firstname.lastname@example.org or by writing to The Affinity Group, 1 Cedar Office Park, Cobham Road, Wimborne BH21 7SB. Alternatively, you can telephone 01962 867550.
Who are we?
The Affinity Group was established in 1995 to service the accountancy and taxation needs of small businesses. We are based in Winchester, Ringwood and Totton as well as spending much of our time travelling to meet our clients around the country.
Over more than 25 years we have dealt with thousands of clients, and are proud to say 95% of our new clients come from recommendation.
Our partners have a combined experience of more than 60 years in accountancy and taxation. We pride ourselves on the personal service we provide and we value the relationships we build with our clients.
How do we collect information from you?
We obtain information about you when you contact us, for example, when you enquire about products and services, or provide us with what we need to provide you with regular accounting and taxation services and advice.
What type of information is collected from you?
The Affinity Group will only capture the minimum personal data required to fulfil our contractual obligations and meet UK government legal requirements. We will securely store all personal data (hard copies and electronic copies) even if you no longer have a valid contract for us to provide services. This is to meet UK government legal obligations.
Who has access to your information?
Only The Affinity Group employees who need access to your personal data to perform their duties in providing the contracted services will have access to the data.
We will not sell or rent your information to third parties.
We will not share your personal information with third parties for marketing purposes.
Third Party Service Providers working on our behalf: We may pass your information to our third party service providers, agents subcontractors and other associated organisations for the purposes of completing tasks and providing services to you on our behalf (for example when opening a bank account or providing insurance cover). However, when we use third party service providers, we disclose only the personal information that is necessary to deliver the service and we have a contract in place that requires them to keep your information secure and not to use it for their own direct marketing purposes. Please be reassured that we will not release your information to third parties beyond The Affinity Group for them to use for their own direct marketing purposes, unless you have requested us to do so, or we are required to do so by law, for example, by a court order or for the purposes of prevention of fraud or other crime.
We may transfer your personal information to a third party if we’re under a duty to disclose or share your personal data in order to comply with any legal obligation or to enforce or apply our terms and conditions. However, we will take steps with the aim of ensuring that your privacy rights continue to be protected.
How we use your information
We use your information so that we can provide accountancy and taxation services. If you are a client, as we review your information in the preparation of your accounts and tax returns we may contact you regarding services and offers which we think might be beneficial to you in the running of your business, or in respect of your personal tax affairs. If you have contacted us expressing an interest in our services we may from time to time contact you with newsletters, guides and information about our services which we think you would be interested in. If at any point you no longer wish to receive communications from us email email@example.com.
How you can access and update your information
The accuracy of your information is important to us. We’re working on ways to make it easier for you to review and correct the information that we hold about you. In the meantime, if you change email address, or any of the other information we hold is inaccurate or out of date, please email us at: firstname.lastname@example.org, or write to us at: The Affinity Group, 1 Cedar Office Park, Cobham Road, Wimborne BH21 7SB. Alternatively, you can telephone 01962 867550.
You have the right to ask for a copy of the information The Affinity Group holds about you (we may charge £10 for information requests) to cover our costs in providing you with details of the information we hold about you.
Security precautions in place to protect the loss, misuse or alteration of your information
Non-sensitive details (your email address etc.) are transmitted normally over the Internet, and this can never be guaranteed to be 100% secure. As a result, while we strive to protect your personal information, we cannot guarantee the security of any information you transmit to us, and you do so at your own risk. Once we receive your information, we make our best effort to ensure its security on our systems.
Links to other websites
In addition, if you linked to our website from a third party site, we cannot be responsible for the privacy policies and practices of the owners and operators of that third party site and recommend that you check the policy of that third party site.
Transferring your information outside of Europe
As part of the services offered to you through this website, the information which you provide to us may be transferred to countries outside the European Union (“EU”). Our servers are based in the UK but third-party servers may from time to time be located in a country outside of the EU. These countries may not have similar data protection laws to the UK. By submitting your personal data, you’re agreeing to this transfer, storing or processing. If your information is transmitted outside of the EU in this way, we will take steps to ensure that appropriate security measures are taken with the aim of ensuring that your privacy rights continue to be protected as outlined in this Policy.
If you use our services while you are outside the EU, your information may be transferred outside the EU in order to provide you with those services.
Review of this Policy
We keep this Policy under regular review. This Policy was last updated in January 2022.