Our Story
At the Affinity Group, we’re really proud of how our business has developed and grown over the years since we first started back in 1995. Here’s how we did it…
SG Accounting set up by Richard Stilwell as one of the first fixed fee contractor specific accountancy firms. Growth through client recommendations and links with key agency partners.
Sarah Holland joined the business as a Director
SG Umbrella was born, to deal with an increasing number of contractors needing an umbrella employment solution
Vantage Accounting was formed in order to cater for a growing base of SME clients gained from contractor recommendations
Woodland Accounting merged with Vantage Accounting. Daniel Mepham joined as Managing Director and The Affinity Group was born. The group has 2,000 clients and 10 employees
The Affinity Group moved to prominent new offices in Winchester
Aardvark Accounting is born, and headed up by Louisa Drewett. Set up to provide a fixed fee monthly accounting service to contractors based around the FreeAgent platform
Paul Ankers joined as Head of Vantage Accounting
SG Accounting and SG Umbrella gain FCSA accreditation
Zoe Brandt joined as Group Head of Marketing
Jon-Marc Spatcher joined as Group Head of Operations
Moved into our new Head Office!
Appointment of Amber Burridge as Finance Director
Appointment of Kerry Newman as Director of SG Accounting
Appointment of Samantha Brown as Director of SG Umbrella
Purchase of TaxSmart Accounting with offices in Ferndown and Christchurch
Appointment of Ciaran Woodcock as Commercial Director
Appointment of Jon-Marc Spatcher as Group Managing Director
Appointment of Daniel Mepham as Chief Executive Officer
